GROUP7 was awarded with the prize for successful brand management in the category "Industry Excellence in Branding". The ceremony took place at an evening event in Berlin. The way GROUP7 presents and lives the brand was convincing to the jury, which is composed of a group of experts for brand management and brand science.
"We are extremely proud that we have won this prestigious award. The prize is a confirmation to us that the success of the company has also been achieved through sustainable brand and product communication. We will continue to choose innovative and effective communication channels in the future, "says Günther Jocher, Managing Director of GROUP7.
The aim of the German Brand Awards is to discover, present and award pioneering brands and brand makers. Innovative brands, consistent branding and sustainable brand communications are honored, as are personalities and companies that lead the way in the world of brands. Only companies that have been nominated by the German Brand Institute’s brand scouts and expert committees can participate.
The German Brand Institute was created by the German Design Council and was founded more than 60 years ago at the request of the German Federal Parliament.
The award winners of the different categories were honored in Berlin on June 29th 2017. More than 200 invited guests from business, politics and the media were following the event.